Quality & Uniqueness:

Cru Privé offers it’s clients products of the highest quality and excellence from the most interesting wine growing regions of Italy. We carefully choose to work with producers based upon the uniqueness of their products, their style and their quality. We travel around Italy in search of producers with these qualities, in particular unique small and medium sized producers not currently present in the UK market.

Competitive Prices:

We deal directly with the producers and this allows us to ensure that our prices are very competitive. We bring these niche wines to the UK market keeping costs to the minimum allowing us to offer them to you at the best price possible. The costs of importing wine into the UK are high compared to other EU countries but due to our direct links with the producers and excellent shipping networks we try to offset the expenses associated with import costs, duty, etc.

Support Services:

Cru Privé supports it’s wholesale clients by offering frequent wine tasting events for individual clients and for our commercial clients we offer staff training to help them promote and sell our wines, in house. With new commercial clients we personally introduce the new wines by arranging wine tasting evenings, product literature and point of sale merchandising. Where required we can work with restaurants and bars on their wine lists, to work in harmony with current menus, working directly with the chefs to find the perfect pairing of food and wine.

It can be problematic to add new wines to existing menus without the need for reprinting.  Cru Privé provides their own additional wine list if necessary, which accompanies the current menu as a Special Wine list, not unlike a specials board for dishes not present on the regular menu.

Delivery Costs:

We keep all delivery costs to the absolute minimum. We have excellent links with the major couriers and typically deliver most orders next day for free (minimum order required).

Orders can be placed quickly and safely via our web shop, via email or phone, or collected in person from our warehouse.